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From459US$ /night
Check-in
14Feb2026Select date
Check-out
15Feb2026Select date
Rooms and Guests2 Guests, 1 Room
Key details

Property overview

10 Long Acre, Apartment B, London, United Kingdom, WC2E9LH
-
Steps from Piccadilly Circus
Great
8.8
/10

Amenities

The Peaches & Cream - Soho - By Frankie Says offers complimentary access to a well-equipped gym and an inviting on-site café. Guests can enjoy a curated selection of pastries and coffee throughout the day. The hotel is committed to providing an inclusive environment, supporting health and wellness with tailored spaces.

Rooms

The hotel showcases 15 distinctive guest rooms with a diverse range of styles and layouts. Each room features premium bedding and unique decor, providing a fresh feel that connects to the vibrant culture of Soho. Select suites offer private balconies overlooking the bustling streets, enhancing the city experience.

Location

Located in the heart of Soho, the hotel is surrounded by a dynamic array of shops, restaurants, and theaters. Guests can explore iconic landmarks, including the British Museum and Piccadilly Circus, all within a short walking distance. The central location enables easy access to public transport, facilitating seamless travel across London.

Dining

On-site dining options include a stylish café that serves artisanal coffee and fresh pastries each morning. Guests can relax in the cozy dining area or opt for in-room dining to enjoy meals in privacy. Local eateries are also just around the corner, providing a wealth of choices for culinary exploration.

Entertainment

The Peaches & Cream - Soho - By Frankie Says regularly hosts events that celebrate local artists and culture, adding a unique touch to the guest experience. The nearby West End offers an array of shows and nightlife options for evening entertainment. Local art galleries and studios provide insights into the thriving art scene, just steps from the hotel.

Highlights

Location: Heart of Soho with easy access to landmarks

Rooms: 15 distinctive guest rooms with unique decor

Dining: Stylish café offering artisanal coffee

Events: Regularly hosts events celebrating local artists

“In the heart of Soho, this apartment places you steps from vibrant nightlife and dining. The decor is stylish, and the layout comfortably accommodates families, creating a secure and well-equipped urban retreat. I think it's a smart pick for those seeking immersion in London's energetic core.”
Hotel logo
Julian PineEditor, UkLondon
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Choose your preferred room

The property features double rooms, family rooms, and suites, often including breakfast, free cancellation, and special offers
Apartment
2 persons
50 m² 
1 Double bed
Heating

Calendar of room availability and rates

See current availability and pricing for your dates

Facilities

Amenities are designed to ensure comfort and memorable stays

General

  • No smoking on site
  • Wi-Fi
  • No pets allowed

Guest Parking

  • Dryer
  • Cookware/ Kitchen utensils

Room features

  • Heating
  • Tea and coffee facilities
  • Ironing facilities

Bathroom

  • Washing machine

Self-catering

  • Dryer
  • Cookware/ Kitchen utensils
Show more

The Peaches & Cream - Soho - By Frankie Says Apartment Location

10 Long Acre, Apartment B, London, United Kingdom, WC2E9LH
Map view
10 Long Acre, Apartment B, London, United Kingdom, WC2E9LH
Nearby
Square
Trafalgar Square
400 m
Museum
National Gallery
410 m
Square
Piccadilly Circus
380 m
Gallery
National Portrait Gallery
210 m
Restaurants
The Ivy
460 m
1-5 West Street
Rainforest Cafe
390 m
20 Shaftesbury Avenue
Dishoom Covent Garden
410 m
12 Upper St. Martin's Lane Covent Garden
La Bodega Negra Restaurant
0 m
9 Old Compton Street
Burger and Lobster
230 m
6 Little Portland Street
Melanie Restaurant
80 m
4-6 Old Compton Street
Eat Tokyo
50 m
16 Old Compton Street
Salsa Soho
100 m
96 Charing Cross Road
Explore London
Explore Soho's Best
Top Attractions
Activities
Dining
Entertainment
National Portrait Gallery
National Portrait Gallery
3 minutes' walk
Famous for its portraits of historically significant figures, offering free admission and stunning architecture.
Trafalgar Square
Trafalgar Square
5 minutes' walk
Iconic public square known for its fountains and the National Gallery, hosting numerous events throughout the year.
Covent Garden
Covent Garden
9 minutes' walk
Vibrant area with street performances, shops, and dining options, perfect for soaking up London's lively atmosphere.
Big Ben
Big Ben
20 minutes' walk
London's most famous clock tower, a striking symbol of the city and a must-see landmark, particularly at dusk.
Thames River Cruise
10 minutes' walk
Relaxing boat tours on the Thames with stunning views of London's skyline. Tickets available on-site or online.
Yoga at The Phoenix Garden
7 minutes' walk
Serene outdoor yoga sessions designed for relaxation and mindfulness, typically available in warmer months.
The Escape Room
15 minutes' walk
For thrill-seekers, solve puzzles and escape themed rooms. Pre-booking recommended for best availability.
Dishoom Covent Garden
Dishoom Covent Garden
5 minutes' walk
Indian cuisine in a stylish setting, renowned for its breakfast naan rolls. Reservations are recommended.
The Ivy
The Ivy
6 minutes' walk
Classic British fare in a refined atmosphere, famous for its elegant decor and seasonal dishes.
Rainforest Cafe
Rainforest Cafe
5 minutes' walk
Family-friendly dining in a jungle-themed environment, offering a diverse menu with something for everyone.
The Lyceum Theatre
12 minutes' walk
Prestigious venue famous for hosting the musical 'The Lion King'. Great for family-friendly shows.
The Comedy Store
20 minutes' walk
Renowned comedy club featuring stand-up acts. Sunday showcases are particularly popular with couples.
Live at the Apollo
25 minutes' walk
Famous for live performances by top comedians and musicians. A true highlight for nightlife lovers.
Local transportation
City Centre
London10 min  ·  800 m
Airports
London City Airport (LCY)23 min  ·  14.8 km
London Heathrow Airport (LHR)42 min  ·  27.8 km
Train
Charing Cross Railway Station10 min  ·  800 m
Underground
Leicester Square tube4 min  ·  300 m
Bus
Bus stop2 min  ·  100 m
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Check Rates
Property information and rules
Check-in
from 15:00-23:59
Check-out
until 10 am
Guest Parking
No parking available.
Internet
is available in for free.
Pets
Pets are not allowed.
Former name
frankie says - it's all fun and games in the peek-a-boo suite, a bright, bold 2 bedroom apartment in central soho
Check-in
14Feb2026Select date
Check-out
15Feb2026Select date
Rooms and Guests2 Guests, 1 Room
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